{"id":9270,"date":"2024-04-03T10:00:32","date_gmt":"2024-04-03T08:00:32","guid":{"rendered":"https:\/\/www.ecocaps.com\/customer_engagement_ed_il_futuro_del_settore\/"},"modified":"2024-04-03T14:52:37","modified_gmt":"2024-04-03T12:52:37","slug":"customer_engagement_and_the_future_of_sector","status":"publish","type":"post","link":"https:\/\/www.ecocaps.com\/en\/customer_engagement_and_the_future_of_sector\/","title":{"rendered":"TopSyl: customer engagement and future visions"},"content":{"rendered":"<p>[vc_row nav_skin=&#8221;light&#8221; consent_include=&#8221;include&#8221;][vc_column css_animation=&#8221;&#8221;][vc_column_text]<\/p>\n<h2><em>Customer engagement, together with data collection, is redefining the beverage market. Jacopo Cassoli, general manager of Ecocap&#8217;s, shared his observations at the end of Appex Melbourne.<\/em><\/h2>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row nav_skin=&#8221;light&#8221; consent_include=&#8221;include&#8221; el_design=&#8221;{&#8220;desktop&#8220;:{&#8220;margin-top&#8220;:&#8220;10&#8220;}}&#8221;][vc_column css_animation=&#8221;&#8221;][vc_column_text]<\/p>\n<h3><span style=\"color: #2d9fd8;\">CUSTOMER ENGAGEMENT, GROWING ATTENTION<\/span><\/h3>\n<p>[\/vc_column_text][vc_column_text]During his recent trip to Australia, on the occasion of <strong>Appex \u2013 Australasia&#8217;s Processing &amp; Packaging Expo<\/strong> where <strong>Ecocap&#8217;s<\/strong> was present with a booth, <strong>Jacopo<\/strong> <strong>Cassoli<\/strong>, general manager of the company, had the opportunity to delve into the <strong>emerging trends in the beverage sector<\/strong>.<\/p>\n<p>Appex, held in Melbourne from 12 to 15 March, is a highly attractive trade fair, specialized in processing and packaging services, with hundreds of exhibitors and thousands of professionals and operators involved.<\/p>\n<p>Among the evidence emerging at a global level, there is the <strong>growing attention to customer engagement<\/strong>: &#8220;The personalization of the customer experience is gaining relevance and, more and more often, companies are looking for innovative solutions to capture and satisfy this need&#8221;, comments <strong>Jacopo Cassoli<\/strong>.<\/p>\n<p>In this process, <strong>Ecocap&#8217;s machinery<\/strong> and the <strong>TopSyl<\/strong> <strong>patent<\/strong> are strategic tools for the beverage sector: &#8220;The results obtained by our partners demonstrate how TopSyl caps offer effective connection and communication opportunities towards their end customers. The <strong>versatility<\/strong> and <strong>ease of TopSyl<\/strong> <strong>customization<\/strong> make it a unique product compared to other packaging solutions on the market. The <strong>TopSyl<\/strong> cap allows to collect useful information on consumer preferences, to improve their engagement and to offer personalized and unprecedented experiences each time,\u201d explains Jacopo Cassoli.[\/vc_column_text][\/vc_column][\/vc_row][vc_row nav_skin=&#8221;light&#8221; consent_include=&#8221;include&#8221; el_design=&#8221;{&#8220;desktop&#8220;:{&#8220;margin-top&#8220;:&#8220;10&#8220;}}&#8221;][vc_column css_animation=&#8221;&#8221;][vc_column_text]<\/p>\n<h3><span style=\"color: #2d9fd8;\">TOPSYL BETWEEN FEATURES AND FUTURE TRENDS<\/span><\/h3>\n<p>[\/vc_column_text][vc_column_text]<strong>Adaptability<\/strong> and <strong>flexibility<\/strong> are some of the characteristics that make <strong>TopSyl<\/strong> a quality plus.<\/p>\n<p>&#8220;It is possible to apply thousands of different graphics in the same production batch, significantly <strong>reducing customization costs<\/strong>&#8221; specifies Cassoli.<\/p>\n<p>&#8220;<strong>TopSyl<\/strong>, in addition to <strong>guaranteeing hygiene and food safety on all types of cans<\/strong>, <strong>responds<\/strong> effectively to <strong>global trends<\/strong> in the beverage sector, <strong>adapting<\/strong> perfectly to the <strong>broadest marketing and market needs<\/strong>, but also to every single internal specificity&#8221;.<\/p>\n<p>\u201cEven in the beverage sector, <strong>customer engagement<\/strong> <strong>together with the collection and analysis of data<\/strong> will become increasingly central and in this scenario companies that are able to offer <strong>personalized experiences and build strong relationships<\/strong> with their consumers, through the <strong>adoption of innovative solutions<\/strong>, they will have a significant <strong>competitive advantage<\/strong>.&#8221;<\/p>\n<p><strong>TopSyl<\/strong> is already an excellent response to this challenge.[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[vc_row nav_skin=&#8221;light&#8221; consent_include=&#8221;include&#8221;][vc_column css_animation=&#8221;&#8221;][vc_column_text] Customer engagement, together with data collection, is redefining the beverage market. Jacopo Cassoli, general manager of Ecocap&#8217;s, shared his observations at the end of Appex Melbourne. [\/vc_column_text][\/vc_column][\/vc_row][vc_row nav_skin=&#8221;light&#8221; consent_include=&#8221;include&#8221; el_design=&#8221;{&#8220;desktop&#8220;:{&#8220;margin-top&#8220;:&#8220;10&#8220;}}&#8221;][vc_column css_animation=&#8221;&#8221;][vc_column_text] CUSTOMER ENGAGEMENT, GROWING ATTENTION [\/vc_column_text][vc_column_text]During his recent trip to Australia, on the occasion of Appex \u2013 Australasia&#8217;s Processing &amp; Packaging Expo where Ecocap&#8217;s was present with a booth, Jacopo Cassoli, general manager of the company, had the opportunity to delve [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":9268,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[28],"tags":[69,70,71,72,73],"class_list":["post-9270","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-en","tag-igiene-alimentare-packaging-lattine-en","tag-macchine-industriali-packaging-acque-minerali-en","tag-macchine-industriali-packaging-bevande-in-lattina-en","tag-macchine-industriali-packaging-birre-en","tag-macchine-industriali-packaging-soft-drink-en"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.ecocaps.com\/en\/wp-json\/wp\/v2\/posts\/9270","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ecocaps.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ecocaps.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ecocaps.com\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ecocaps.com\/en\/wp-json\/wp\/v2\/comments?post=9270"}],"version-history":[{"count":2,"href":"https:\/\/www.ecocaps.com\/en\/wp-json\/wp\/v2\/posts\/9270\/revisions"}],"predecessor-version":[{"id":9272,"href":"https:\/\/www.ecocaps.com\/en\/wp-json\/wp\/v2\/posts\/9270\/revisions\/9272"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ecocaps.com\/en\/wp-json\/wp\/v2\/media\/9268"}],"wp:attachment":[{"href":"https:\/\/www.ecocaps.com\/en\/wp-json\/wp\/v2\/media?parent=9270"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ecocaps.com\/en\/wp-json\/wp\/v2\/categories?post=9270"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ecocaps.com\/en\/wp-json\/wp\/v2\/tags?post=9270"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}