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eleonora

24Nov

ECOCAP’S flies to BrauBeviale in Nuremberg

24 November 2023 eleonora Events 440

Ecocap’s, the Italian company specialized in solutions dedicated to the packaging of canned drinks, flies to Nuremberg to present the latest home innovations.

Germany: from 28 to 30 of November Ecocap’s arrives at the Nuremberg show, at BrauBeviale, the capital goods fair for the beverage industry.

The stand located this year in pavilion 7 will allow the Casalecchio group to illustrate its offer of latest generation industrial machinery and its TopSyl patent.

BrauBeviale is the main beverage event in Europe: for this reason Ecocap’s, specialized in the development of innovative solutions to preserve and protect canned drinks in a sustainable way, cannot and does not want to miss the event which will allow it to learn about market trends and forge relationships to grow its core business.

BRAUBEVIALE, THE EXPO

BrauBeviale has always been an important event for beverage and bottling producers, whether it be beer, mineral water, soft drinks, juices, wine, sparkling wine or liqueurs.

In Nuremberg suppliers will present products, solutions and services, covering all phases of the production cycle, from raw materials to filling, packaging and marketing in points of sale. To complement the exhibition area, a rich program of meetings will allow the crucial issues of the sector such as climate change, energy and sustainability to be addressed.

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21Nov

An important participation by Ecocap’Ssat Gulfood Manufacturing in Dubai

21 November 2023 eleonora Events 430

Ecocap’s, an Italian company specialized in solutions dedicated to the packaging of canned drinks, enthusiastically participated in the Gulfood Manufacturing in Dubai by presenting its machines and the TOPSYL patent.

From 7 to 9 November 2023 Ecocap’s stopped in the Middle East, in Dubai, participating in Gulfood Manufacturing, an important international event that focuses on different sectors of the food industry, including food processing and packaging.

A three-day event that represented a significant opportunity for the company where it presented its innovative solutions to important buyers from all over the world, with countless opportunities to create new business opportunities, strengthen existing connections and conclude high-value commercial agreements.

A key participation where the topics covered were in perfect harmony with the challenges and interests of the sector and the company itself.

Ecocap’s is strongly focused on the performance of the sector through the production of high-performance and latest generation machines. It is committed every day to offering cutting-edge and environmentally friendly solutions, which not only satisfy customer needs, but pave the way for an increasingly sustainable tomorrow. Participation in the most prestigious fair for the sector in the Middle East demonstrates the constant commitment to industry 4.0 and offers the opportunity to present the best products and the most recent innovations, such as TopSyl.

GULFOOD MANUFACTURING 2023, A LARGE EDITION

This year’s Gulfood Manufacturing brought together over 2,000 exhibitors, including the largest global brands in food and beverage manufacturing who gathered in 15 pavilions.

Parallel to the exhibition area, more than 100 key industry figures and authoritative speakers examined industry trends and strategies to increase business opportunities and face future challenges.

The event aroused the interest of players working in the fields of packaging, ingredients, supply chain solutions, control and automation, with the aim of indicating a path towards a more sustainable, resilient, agile future and efficient.

Among the topics covered are the reduction of food waste, the introduction of efficient machinery with less impact from an energy and environmental point of view. In Dubai, topics relating to Artificial Intelligence, robotics, automation and the digitalisation of the sector were also addressed, stimulating innovation and efficiency throughout the sector.

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31Oct

ECOCAP’S at Gulfood Manufacturing in Dubai

31 October 2023 eleonora Events 406

Ecocap’s, the Italian company specialized in solutions dedicated to the packaging of canned drinks, will present its machines and the TopSyl patent at Gulfood Manufacturing in Dubai.

Ecocap’s stops in Dubai. From 7 at 9 November 2023 the Bolognese company will participate in the Gulfood Manufacturing international event focused on the food processing and packaging sectors.

The group will be present in Hall Shk Saeed 2 S2-B11 of the Dubai World Trade Center where it will present its offer of latest generation industrial machinery and its TOPSYL patent.

For Ecocap’s, an important three-day occasion that will allow it to learn about market trends and forge relationships with operators from all over the world with the aim of consolidating and discovering new business opportunities.

GULFOOD MANUFACTURING EXPO

Gulfood Manufacturing is the number one event in the Middle East and North Africa for food processing and packaging technologies, ingredients and innovative technologies, providing important guidance for those wishing to accelerate technology adoption and improve efficiency and productivity in order to face new challenges.

With over 2,000 leading manufacturing brands, Gulfood Manufacturing 2023 will take global food production in a smarter and more sustainable direction.

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24Oct

USA: alcoholic beverages market trends

24 October 2023 eleonora News 399

The RTD (Ready-to-Drink) market in the United States is constantly evolving, with notable growth, but moderating due to changing consumer preferences and product innovation.

Over the past decade, the U.S. ready-to-drink (RTD) beverage market has seen considerable growth, accounting for nearly 12% of the total alcoholic beverage market, surpassing the U.S. wine market.

Growth has been driven primarily by hard seltzers, but post-pandemic, the RTD category is undergoing a transformation. The RTD market in the United States is expected to grow only +1% annually between 2022 and 2027, according to IWSR.

IWRS has identified these key changes:

  • Premiumization. The RTD category saw an annual increase in average price per serving in 2022, in part due to the expansion of alcohol-based cocktails/long drinks.
  • Hard Seltzer Slowdown. Hard seltzers experienced a decline in volume in 2022, primarily due to the decline of malt-based hard seltzers and competition from rival segments such as long cocktails.
  • Taste Innovation. Taste remains an important driver for consumers, with 49% citing it as their primary motivation for purchasing. Hard seltzer flavors are evolving rapidly, ranging from fruit to tea, from cocktails/sodas to fruit smoothies.
  • Cross-category partnerships. Collaborations between alcoholic beverage companies and mixer manufacturers are becoming common, creating new distribution opportunities in the market.

These changes reflect the evolving dynamics of the RTD beverage market in the United States.

THE OPINION OF JACOPO CASSOLI, GENERAL MANAGER OF ECOCAP’S

The dynamism of the canned drinks sector is also confirmed by the words of Jacopo Cassoli, general manager of Ecocap’s who, after his recent business trip to the United States, comments:

«The forecasts for the future of the sector are positive; in the USA there is a buzzing market that follows the trends linked to new consumption opportunities. This is an evolving market area, ready to welcome both new types of hard seltzer and canned wine, which is increasingly appreciated by consumers. For us at Ecocap’s» – continues Jacopo Cassoli – interesting and profitable contacts have been made with companies that operate in this area. The segment linked to CBD (or cannabidiol)-based drinks should also be monitored, as well as the much larger beer segment. Although the American market is experiencing a decline in demand for craft beers, important brands or those included in structured corporate contexts such as multinationals are resisting. And for us at Ecocap’s the canned beer market in general continues to be a priority reference horizon».

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16Oct

Can recycling in Brazil is at the top

16 October 2023 eleonora News 386

For the first time in history, Brazil recycled as many aluminium cans as it produced.

Many Brazilians like to consume soft drinks and drink canned beer, with an average of 156 cans per year for each citizen.

Many of them throw these containers on the street, but despite this bad habit, in 2022 Brazil managed to recycle a number of cans equal to those consumed, thus setting a record.

A positive result made possible thanks to the presence of a dense network of collection centres which in turn supply the cans to the large recycling giants.

Aluminium has also become the material of choice for collectors, more profitable than cardboard, lighter to transport and easier to collect. Can recycling contributes to a turnover of around 1.1 billion euros.

Thanks to the work of these centres and the people they support, according to data from Recicla Latas, the association representing companies involved in aluminium recycling, Brazil has reached this historic milestone.

Over the last ten years, the recycling of this material has prevented the emission of 15 million tons of greenhouse gases. Overall, 390,000 tons of cans were recycled in Brazil, equivalent to 31.8 billion units marketed.

ECOCAP’S: INNOVATIVE SOLUTIONS ON THE RECYCLING SIDE

Thanks to its TopSyl patent, Ecocap’s plays a significant role in innovating and transforming the style of cans, giving them a more modern, hygienic and safe appearance.

Ecocap’s seals are made of aluminium and joined to the can by heat sealing, without the need to use glue. This solution offers brands a new communication and marketing opportunity, while at the same time ensuring high standards of safety, convenience and hygiene.

A distinctive feature of Ecocap’s is the attention to environmental sustainability: the caps are ecological and 100% recyclable and the machinery guarantees excellent returns with reduced energy consumption.

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05Oct

Amix™ Nutrition chooses Ecocap’s

5 October 2023 eleonora News 385

Thanks to the offer of versatile and ecological solutions, Ecocap and the TopSyl patent reach the Czech Republic.

Thanks to Ultrapak, exclusive distributor of Ecocap’s in Poland, the Czech Republic and Slovakia, the Czech company Amix™ Nutrition has implemented with Ecocap’s the application of the aluminium seal on a new series of energy and regenerating drinks, Cell up, in cans of various capacities.

Thanks to the Ecocap’s CSS020 automatic machine, a thin sheet of 100% aluminium with a thickness of 35-40 microns is applied to the can lid without glue, using only the innovative and patented Ecocap’s thermomechanical method.

The seal protects the can lid from dust, viruses, bacteria and moisture. It is resistant to low and high temperatures of can storage, and it is also waterproof, so the product can be stored in refrigerators and even in ice and water.

TopSyl protects the consumer from a dirty can, but it is a great tool to make can stand out on the store shelf with additional graphics on the lid.

ECOCAP’S: VERSATILE, INNOVATIVE AND ECO-FRIENDLY SOLUTIONS

Constantly engaged in the development of innovative solutions to preserve and protect canned drinks, Ecocap’s provides the beverage sector with cutting-edge and highly performing machinery.

Ecocap’s has patented TopSyl, the system consisting of a thin protection heat-sealed to the top of the can. It guarantees hygiene and safety from packaging to consumption.

TopSyl can be applied to any type and format of canned drink, without requiring the use of glues.

A distinctive feature of Ecocap’s is the attention to environmental sustainability: the caps are ecological and 100% recyclable and the machinery guarantees excellent yields with reduced energy consumption.

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14Sep

CSS020 and CSS096: can packaging for small-scale plants

14 September 2023 eleonora News 345

Customize the packaging of your canned beverage: even small-scale plants use Ecocap’s

Small-scale production plant, small lots or batch production: no matter how big your production is, Ecocap’s and Topsyl have the right solution for all sizes, even for smaller scale production plants or for productions at their development stage. Suitable for any type of can and compatible with any packaging solution, with 100% customizable and 100% recyclable capsules, Ecocap’s and Topsyl are a plus for smaller productions, even for niche ones, who want to maintain high quality standards in line with unique productions. And this by offering machinery for can packaging that not only protects the product, but also gives canned beverages a new image, making them vehicles for corporate communication.

Maintaining high quality standards is even more important when it comes to small-scale beverage production facilities. Starting from the cases of first productions, where research and development require small quantities to study the feasibility of the process and make the necessary changes that will then lead to the finished product and its definitive launch in the market, our country is also rich in niche productions that, because of their unique characteristics, are set on totally different timing from medium and large-scale production plants. Timing that aligns on small numbers, those that make a product something unique, because it is linked to a different kind of production.

In the small-scale production, in fact, seasonality of the demand, perishability of the products, unpredictability of the supplies of raw materials and consequent complexity of the productive process are to the agenda, having a great influence on the production capacity of a plant. An all-Italian feature is that of small niche productions to which Ecocap’s could not but respond with a line of machines for cans packaging dedicated to small-scale production plants, where research, technology, sustainability and consumer awareness become an even more important differentiator. All issues Ecocap’s has been working on since its birth in 2003, developing machines for the packaging of canned beverage that can innovate and look beyond packaging as a simple container, making it an integral part and added value of the product, with particular attention to quality and environment.

PACKAGING MACHINES FOR CANS: SMALL PRODUCTIONS FOR GREAT RESULTS

A famous Italian quote always rings in our heads, and it does so even more in those of producers who have decided to bring unique products on the market that, for their special characteristics, follow different production lines from larger scale beverage producers. Today “good [drinks] come in small packages” becomes the new way of saying of a thoughtful and responsible company, which actively participates in the construction of economic, social and environmental sustainability in the areas in which it operates, and that puts itself on the side of niche production, symbol of Made in Italy. Ecocap’s packaging machines for canned beverage CSS020 and CSS096 are designed specifically to be placed in any small-scale production plant, for small lots and batch production.

Small and agile, they provide producers with a unique and worldwide patented system to protect and give visibility to their cans, with 100% customizable and recyclable capsules, giving a positive boost to a unique product that deserves to be protected and told properly.

CSS020: WE PROTECT UNIQUENESS WITH CAN PACKAGING MACHINE FOR SMALL-SCALE BEVERAGE PRODUCTION PLANTS

The smallest can packaging machine in the Ecocap’s machinery range, CSS020 is flexible and fast and plays its role to the fullest. Developed for dynamic production lines, it produces up to 25 cans/minute and has a modular technology. The packaging machine CSS020 is equipped with a easy to use Plug-in Concept, connectable to the home electrical network, a user friendly operator console and is delivered as a complete solution with on-site and remote dedicated training with scheduled maintenance. With a production speed of 1200 cph, peak speed of 1500 cph, 1 welding head and a capacity of 3250 Topsyl, even niche productions can now enjoy a valuable tool to protect their products, with a look towards environmental sustainability.

CSS096: THE CAN PACKAGING MACHINE THAT PRODUCES UP TO 150 CANS/MINUTE

Ideal for small-scale production plants, CSS096 is a machine for the packaging of “small” cans, compact and suitable for small productions. The machine can work in line or stand alone and is easy to use. Developed for dynamic production lines, it produces up to 150 cans/minute, with 6 welding heads and a capacity of 19500 Topsyl, supplied directly from Ecocap’s. The CSS096 packaging machine for canned beverages is equipped, like the largest of the range, with a reliable and efficient technology, Hi-tech Concept with servo motor control and user-friendly operator console. It is supplied by Ecocap’s as a complete solution with on-site and remote dedicated training with scheduled maintenance.

ECOCAP’S AND TOPSYL: INDUSTRIAL PACKAGING MACHINE ON THE SIDE OF SMALL-SCALE CANNED BEVERAGE PRODUCERS

When we think of our country, the first thing that becomes clear before our eyes are the small productions, those that speak of territorial specificity, of unique and seasonal raw materials, of production processes recovered over time. Characteristics that make Made in Italy great in the world and that must be safeguarded in every way, even at the packaging level, with the offer of industrial machines for the packaging of canned beverage that is in line with the specific needs of small producers. Always aligned in believing that sustainable production is the greatest gift we can make to the land that hosts us, Ecocap’s is on the side of all those companies looking for a cutting-edge and sustainable technology, able to take into account a different type of consumer, eager to receive a unique product, also from the point of view of its preservation through packaging.

Discover all Ecocap’s machines available!

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04Sep

Food hygiene and canned beverages: the point of Cassoli Group

4 September 2023 eleonora News 339

From 1999 to Covid-19, how information about food hygiene related to canned drinks has changed

It was February 6, 2005 when, on page 10 of the Evening Courier, Italian morning daily newspaper, an announcement appeared from the Ministry of Health (Department of Prevention and Communication – Office of the Commissioner ad acta) that read as follows:
“Consumptions of canned beverages with a “stay on tab” opening mechanism or with a retractable tab, such as that of any other canned food, require compliance with hygiene conditions, as contamination of the tab may cause, after taking it off, the introduction of microbial agents into the drink. Therefore, while cans should be stored in clean rooms and external surfaces should be kept clean, consumers are recommended to:
● pay close attention to the state of the packaging;
● before opening the container or can with a stay on tab opening mechanism, it is a good hygienic rule to clean the opening area;
● discard or return the dirty container to the seller;
● consume drinks after having poured them into a container suitable for use.”

Years have passed since this and other articles that immediately put us in front of a real danger: what was seen as a moment of relaxation, drinking a drink in a can, could be configured as an endless circle of contamination. Then the Covid, the pandemic, the lockdown, Italy closed in its natural borders, the world closed from country to country, a single fear that has united us all: the transmission of a virus that put the planet in danger by registering 6,938,353 deaths. So, one of the many problems that we have been living with for years made a strong comeback: drinking from cans, as well as being dangerous, is not hygienic.

FOOD HYGIENE AND CAN PACKAGING: AN OVERVIEW

If in 2005 the Evening Courier made available to the Ministry of Health a space where, like a good family man, reminded us of good practices to follow before drinking our favorite drink in a can, the problem of opening cans and the resulting contamination was already being addressed in 1999, when Codacons (Coordination of the associations for the defense of the environment and the rights of users and consumers), through an appeal to the Lazio regional administrative court, asked the health authorities for a measure to protect the health of consumers, by changing the traditional “stay on tab” opening system. Both the Regional Administrative Court of Lazio and the Council of State granted the requests of Codacons but little or nothing was done, as well as when the issue became the focus of attention again in 2005. With a jump of 15 years, the problem spoke out again stronger than ever with the whole world bent in the face of a health crisis characterized by the spread of Covid-19. In the time of the pandemic, doubts about the safety of drinking in cans have become more and more legitimate and the literature on the subject has once again emerged.

A 2018 Anglo-Saxon study, in particular, verified the state of cleanliness, the contamination of bacteria by hands and their survival in warehouses. This study showed that little less than 200 cans analyzed before contact with hands revealed the presence of proteins in 46% of them, hygienic state at risk for 31% and medium danger slightly less than 22%. Moving on to contact with E.Coli contaminated hands, (E.Coli simply appears on unwashed hands after going to the toilet) cans showed bacteria in 50% of cases when wet and 30% when dry. In general, bacteria survive for up to 14 days.

So much news that revolves around this delicate topic, so much fake news carried out over the years. Talking about a risk of contamination during the bottling process, in 2023, well, this seems really far-fetched. That this increases in the logistical stages after delivery, such as in the Distribution Centers or at the beverage wholesalers, in this case we can say it is much more likely. A risk of contamination that is medium in the organized retail, where on the shelves we find different products, or in the small independent retailers, where the manipulation is high, and that becomes increasingly high in the commercial and collective catering, where different hands of different people come into contact with the cans.

FOOD HYGIENE AND CAN PACKAGING: ECOCAP’S AND TOPSYL ON THE SIDE OF BEVERAGE COMPANIES AND CONSUMERS

If in the past many fake news and stories of cases of diseases contracted and hospitalizations as a result of consumption acts from dirty cans have been exposed, the need to protect the large contact area between the mouth and the pouring point of the can remains an important necessity, especially with regard to all post-distribution handling steps.

Ecocap’s and Topsyl are part of the safety discourse applied to canned drinks with an eye always open to environmental sustainability. Product safety, consumer safety at the time of consumption and respect for the environment: the revolutionary worldwide patent by Ecocap’s sets a new standard in the packaging of cans. A complete and ready-to-use system that can be applied to any type and format of beverage in can, its name is Topsyl and is a seal on the opening of the can that, thanks to an exclusive technology, becomes much more than a safe protection.

In particular, Topsyl:
● protects cans as soon as they are filled, safeguarding products and consumers;
● is an aluminum “second skin” that adheres to the can and seals the entire surface of the can on the opening side throughout its life cycle;
● does not allow the formation of humidity between the protection and the can, preventing the formation of mold and the proliferation of bacteria;
● is 100% ecological and recyclable, ensuring a packaging with a very low environmental impact: the aluminum seal, fixed to the can, cannot be dumped in nature and is recyclable.
● transforms the top of the can into a targeted means of communication, differentiated by market, distribution channel and customer.

Discover with us how to integrate an Ecocap’s Can Packaging Machine into your production line and turn your marketing efforts around with Topsyl and its personalized communication!

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24Aug

CSS121 and CSS242: can packaging for medium-scale production plants

24 August 2023 eleonora News 313

100% customizable and recyclable packaging for canned beverage: Ecocap’s for medium-scale production plants

Suitable for any type of can and compatible with any packaging solution, it uses 100% customizable and recyclable capsules: Ecocap’s and TopSyl represent the result of years of study and work that have led to the creation of a unique and worldwide patented system to protect and give a new image to canned beverage, configuring itself, in fact, also as a useful communication tool. Ecocap’s is the made in Italy revolution in the packaging of cans for medium-sized production plants. With the world patent TopSyl, there is an important boost to communication, putting it at the consumer’s fingertips.

Research, development, technological innovation and design are aspects that characterize the can packaging sector, whether they are intended for soft drinks, beers, mineral waters or other beverages.

The aluminium packaging industry is increasingly associated with continuous developments and improvements, primarily those related to environmental performance. Weight and volume reduction, new formats and consumption-related systems go hand in hand with modern and innovative packaging designs.

In this context, Ecocap’s and its TopSyl patent are inserted, for years allies of beverage companies, even of medium size, which put research, technology, sustainability and attention to the consumer first. Founded in 2003 in Bologna in the packaging valley, as an integral part of the Cassoli Group, Ecocap’s means can packaging machines capable of innovating and looking beyond packaging as a simple container, making it an integral part and added value of the product, with particular attention to quality and the environment.

PACKAGING MACHINES FOR CANS: ECOCAP’S, IS THE BEST CHOICE FOR MEDIUM-SCALE PRODUCTION PLANTS

Responsible company, which actively participates in the construction of economic, social and environmental sustainability in the areas in which it operates: Ecocap’s is this, and much more, and emphasizes it with industrial machines for the packaging of cans, such as the CSS121 and CSS242, available for any medium-sale production plant, from breweries to other types of canned beverage.

A unique and innovative system, a worldwide patent: Ecocap’s industrial machines for cans packaging protect every type of drink, but not only. Thanks to the TopSyl patent, in fact, they offer companies the possibility of giving visibility to their cans, with a safety cover that is suitable for every type of can, is compatible with any packaging solution and uses 100% customizable and recyclable capsules. In particular, CSS121 and CSS242 are industrial machines for the packaging of “medium” type cans, suitable for the production of soft drinks, beers, mineral waters and other beverages, equipped with rotary and flexible technology, and many different layouts.

CSS121: ECOCAP’S REACHES HIGH PERFORMANCES WITH CAN PACKAGING MACHINE FOR MEDIUM-SCALE BEVERAGE PRODUCERS

Cans packaging machine with customizable layout configuration, developed for medium-sized production lines, CSS121 produces up to 250 cans/minute. Flexible layout with reliable and efficient technology, it is equipped with Hi-tech Concept with servo motors and a user friendly operator console.

With a maximum production speed of 14,000 cph, 20 welding heads, a TopSyl capacity of 5,000 for a total number of 4 warehouses, CSS121 can packaging machine for medium-sized production lines is supplied to canned soft drink, beers, mineral water producers as a complete solution and with on-site and remote dedicated training with scheduled maintenance.

CSS242: THE CAN PACKAGING MACHINE THAT PRODUCES UP TO 420 CANS/MINUTE

When it comes to high performance Ecocap’s knows how to respond to different needs both in terms of speed and capacity.

In the field of medium-scale production plants, CSS242 can packaging machine guarantees even higher speeds: production up to 420 cans/minute, maximum production speed of 24,000 cph, 24 welding heads, a TopSyl capacity of 10,000 and the possibility of having 2 warehouses for aluminium capsules, working simultaneously with TopSyl of two different designs.

And yet, Hi-tech Concept with servo motor control and user-friendly operator consoles, along with a flexible layout, on-site and remote training, planned maintenance and the supply of TopSyl directly from Ecocap’s make this industrial machine for the packaging of cans the greatest ally of medium-sized beverage companies in terms of technology, sustainability and consumer attention.

ECOCAP’S AND TOPSYL: INDUSTRIAL MACHINES FOR CANS PACKAGING THAT LOOK TO THE FUTURE

When it comes to research and development in the field of industrial machines for can packaging, Ecocap’s has for years been the ally of those companies looking for a cutting-edge, sustainable and customer-oriented service.

Not only innovation, but also the propensity to follow a different production model, attentive to the consumer and eco-friendly, which proudly carries on the development of an eco-sustainable awareness. Ecocap’s industrial packaging machines fit perfectly into the production line, adding quality, safety and the possibility of customizing the products.

Discover all Ecocap’s machines available!

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31Jul

European Green Deal, what’s new on waste and sustainable packaging regulations

31 July 2023 eleonora News 315

Fighting climate change and environmental degradation: the food & beverage packaging side

On November the 30th, the European Commission announced its approval of the new rules for reducing packaging waste. Main objective: to promote re-use and make all packaging recyclable by 2030, in line with the European Green Deal. In this context, the Italian aluminium packaging industry is at the forefront in Europe, having for some time exceeded the targets set at EU level. Our country shows among the highest rates of recycling at the lowest possible costs. Unsurprisingly, the environmental contribution paid by companies to encourage the collection and recycling of aluminium packaging is, with 7 Euros per ton, the lowest in Europe.

Climate change and environmental degradation pose a huge threat to Europe and the world. The future of Europe depends on the good health of the planet and it is in this perspective that the EU countries have committed themselves to achieving the objective of climate neutrality by 2050, while respecting international commitments under the Paris Agreement. The EU’s strategy to achieve the 2050 target is what is contained in the European Green Deal, a package of strategic initiatives aimed at supporting the EU’s green transition.

To overcome these challenges, the European Green Deal will transform the EU into a modern, resource efficient and competitive economy, creating new opportunities for innovation, investment and jobs, but also for:
• reduce emissions
• create jobs and growth
• fight energy poverty
• reduce dependence on external energy
• improve health and well-being

An important slice of these new green models also concerns the world of packaging.

WASTE REDUCTION, THE NEW EU RULES ALSO COVER THE PACKAGING OF CANNED BEVERAGES: DETAILS

In the late 2022, the European Commission approved new rules for the reduction of packaging waste. The goal is to promote re-use, making all packaging recyclable by 2030, in line with the European Green Deal. In particular, there are three main lines in the EU review:
• preventing the production of packaging by imposing restrictions on unnecessary packaging and encouraging re-use and recycling solutions;
• promoting recyclable packaging at sustainable cost;
• create a market of secondary raw materials for waste reduction with obligations for producers.

But where does this need come from? The problem of packaging waste is important and is estimated at 180 kilos per year for each European, plastic in particular.

Eurostat has calculated that in Italy, in 2020, every inhabitant produced almost 2.9 tons of waste, a consistent figure, even if decreasing compared to 2019. In this perspective of improvement, our country ranks among the ten best in Europe, ahead of Finland, Sweden, Belgium, Germany and France. Also the 2021 report of the Ispra – Higher Institute for Environmental Protection and Research claims that in Italy in 2020 companies have produced less packaging compared to the previous four years.

WASTE REDUCTION, THE NEW EU RULES ALSO CONCERN THE PACKAGING OF CANNED BEVERAGES: THE FUTURE

The new EU rules aim to speed up the process towards a substantial reduction of waste by 2030, implementing reuse and recycling in the countries of the Union, so as to cut even more waste per capita.

To help the consumer, there will be clear labels that will indicate which materials the packaging is made of, where it should be recycled and whether it can be reused or refilled.
On the producers’ side, the EU will impose certain obligations. On the one hand, some forms of packaging will be banned, such as single-use packaging in restaurants, hotels and for fruit and vegetables, on the other one, businesses will be required to offer consumers a certain percentage of their products in refillable or reusable packaging.

EUROPEAN GREEN DEAL AND SUSTAINABLE CAN PACKAGING: ECOCAP’S AND TOPSYL

The Italian aluminium packaging chain is among the most advanced in Europe and has long exceeded the targets set at EU level. Our country has recorded among the highest rates of recycling at the lowest possible cost, with an environmental contribution paid by companies to encourage the collection and recycling of aluminium packaging of 7 Euro per ton, the lowest in Europe.

For some years now, compared to the current legal targets (50% to 2025 and 60% to 2030), the overall recycling of aluminium packaging has been around 70% nationwide. Within this context appear companies that have made of research and development, in the name of sustainability, their main flag, studying high-tech solutions that dialogue with the surrounding environment. This is the case of Ecocap’s, part of the Cassoli Group, and TopSyl, its innovative worldwide patent.

Sustainability in both environmental and social terms is at the heart of the mission of Ecocap’s and the other companies of the Cassoli Group. In fact, Ecocap’s, in addition to being synonymous with innovation, research & development and technological progress in the field of industrial packaging machines, is a thoughtful and responsible company, actively involved in the construction of economic, social and environmental sustainability in the areas in which it operates. Its worldwide patent TopSyl in particular, is a complete and ready-to-use system that can be applied to any type and format of can, a seal on the opening that, thanks to an exclusive technology, becomes much more than a safe protection.

TopSyl protects the cans as soon as they are filled, safeguarding product and consumer, not allowing the formation of humidity between the protection and the can so as to prevent the formation of mold and the proliferation of bacterial flora. It is 100% ecological and recyclable, ensuring a packaging with a very low environmental impact: fixed to the can, made of recyclable aluminium, it cannot be dumped in the environment. In addition, it is fully integrated into the needs of corporate communication, transforming the upper part of the can into a targeted and differentiated means of communication, by market, distribution channel and customer.

Discover the world of Ecocap’s and TopSyl!

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